Markets & The Dynamics of Competition
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Marketing has always started with identifying the needs of your customer, but many companies are now focusing on the product. They focus on what category it falls into, and then what sub-category (for instance pudding and then what flavors). By focusing on the product, companies then focus on who’ll use the product.
Terms
- [YES] Can be sold
- [YES] Can be used for personal use
- [YES] Can be packaged with other products
- [YES] Can modify/change the sales letter
- [YES] Can be added into paid membership websites
- [YES] Can put your name on the sales letter
- [YES] Can be offered as a bonus
- [YES] Can be used to build a list
- [YES] Can print/publish offline
- [YES] Can convey and sell Personal Use Rights
- [YES] Can convey and sell Resale Rights
- [NO] Can modify/change the main product
- [NO] Can modify/change the graphics and ecover
- [NO] Can be given away for free
- [NO] Can be added to free membership websites
- [NO] Can convey and sell Master Resale Rights
- [NO] Can convey and sell Private Label Rights